Capabilities
Services built around the whole system
JMG Group works across growth, search, websites, systems and product development. Start with the business objective, then build the technology around what the business actually needs.
Start with the business need
Start with what your business needs.
Some businesses need more growth. Others need a better website, connected systems or an entirely new platform. JMG Group starts with the objective, then defines the architecture and technology around it.
From John
You don’t need to know the technology. You need to know what you want to improve.
Most business owners do not need to decide whether the answer is a new website, a PWA, an automation layer or something else entirely. Tell me what you want to improve — more revenue, better visibility, fewer manual steps, or a digital product that can actually grow.
I start there, then work backward into the architecture, systems and technology that make sense for the business. Sometimes that means improving what already exists. Sometimes it means building something new. The technology comes after the objective.
- Business growthGrow
Digital Growth Strategy
Turn traffic, product, conversion and measurement into a coordinated growth system rather than a set of disconnected campaigns.
- Growth strategy
- Conversion architecture
- Landing pages
- Acquisition
- Measurement
- Growth loops
- Get found
SEO & Content Architecture
Build the search, content and information architecture that makes the business easier to discover and easier to understand.
- Technical SEO
- Content architecture
- Internal linking
- Regional SEO
- Migrations and redirects
- Structured data
- Build a better digital home
Website Development
Build or rebuild a website that performs, converts, stays accessible and can keep evolving with the business.
- Website architecture
- CMS architecture
- Rebuild vs redesign
- Performance
- Core Web Vitals
- Accessibility
- Maintainability
- Connected systemsMake the business work better
Automation & Business Systems
Connect systems, remove repetitive work and design workflows that move information where it needs to go.
- Process automation
- CRM and workflow architecture
- Integrations
- Human approval
- Error handling
- Operational systems
- Platforms & productsBuild a platform
Marketplace & SaaS
Turn listings, subscriptions, accounts, payments, regions and workflows into a scalable digital platform.
- Marketplaces
- SaaS
- Listing systems
- Claim systems
- Subscriptions
- Transactions
- Moderation
- Regional platform architecture
- Build an application
App Development
Design applications around real user workflows, accounts, data, integrations and the operations that follow launch.
- MVP architecture
- Authentication
- User accounts
- APIs
- Integrations
- Performance
- Maintenance
- Extend the application experience
Application & PWA Development
Build browser-based applications that work across devices and can deliver increasingly app-like experiences without a separate native build.
- Progressive web applications
- Installability
- Web vs native architecture
- Application delivery
- Performance
- Accessibility
- Advanced intelligenceApply intelligence where it belongs
AI & Digital Product Strategy
Use AI where it improves a real product, workflow or decision — not simply because AI is available.
- Digital product strategy
- AI-assisted workflows
- AI vs automation
- Human approval
- Product architecture
- Feasibility
Featured platform offering
What these capabilities can become when they are combined.
Hybrid Marketplace & SaaS Platform Development.
For businesses, associations and niche industries that need more than a conventional website, JMG Group designs platforms that bring website, search, content, automation, accounts, payments, data and AI into a single recurring-revenue system.
Serving Kitchener-Waterloo
Working with businesses in Waterloo Region.
These services are delivered across Canada, and JMG Group works with a number of businesses close to home. The regional overview explains how strategy, search, websites, paid search and business systems fit together locally.
Not sure which of these you need?
You don't need to diagnose the technology before talking to me. Show me what is working, what isn't and what you want the business to do next — I'll define the path from there.